The conventional wisdom about the "older" age groups, is that their brand preferences are more or ...
Continue ReadingAt ZoomerMedia, we’re consistently making the case for extending target demos to 55-64. We ...
Continue ReadingRemember all those grannies struggling with dial-up connections to get online? That was the ...
Continue ReadingThat's how many Zoomers plan to purchase a home in the next 12 months. It's more than any other age group. Source: Vividata Spring 2021